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Friends, Romans, and countrymen, lend me your future-looking eyes; here’s the newsletter on the future of everything media & creating.
This is Vixus, the weekly brief covering key things happening in mediatech, from generative Ai to VR and beyond.
Just some food for thought....
Onwards!
“Hey, Mr Computer, show me comparison graphs with the valuation of FTX in 2021 and 2022”
“Here you go, Sir. It doesn’t look good. It seems effective altruism is a scam.”
There’s a new YC-backed startup in town, OlliAi, that’s supposed to replace all the graph monkeys, aka entry-level analysts/data visualizers.
The pitch is straightforward. You type in what your visualization should show, Olli finds the data and creates it. Makes graphs 10x faster than you used to.
It's like financial analysts Jarvis
This sounds amazing cause no one enjoys making graphs.
They are just another thing that needs to get done & delegated to the most junior person.
You just plug it into your analytics programs, CSVs, and whatevers.
Type in a prompt like "how much money we spent on the logistics of bananas in 2022 vs 2021 and what made up the costs?"
And it does the qualitative analysis + makes graphs instantly.
A thing an intern would’ve taken 12h to do.
Seems exciting.
But only one question remains.
What are all the analysts and management consultants gonna to do with that free time?
Probably just write more prompts to make more graphs.
The deepfake Tom Cruise is a global TikTok phenomenon with over 3.6 million followers on the platform.
The guy behind them is a celebrity himself by now.
Making videos together with Paris Hilton, doing brand sponsorships, attending movie premieres, etc.
But although it's still all fun and games, deepfakes could be used for severe misinformation campaigns.
In the Ukraine war, Russians are constantly using deepfakes to undermine the credibility of Ukrainan leadership.
And the first coup supported by a deepfake misinformation campaign isn't far away.
Especially in areas where fact-checking and information diversity are a problem.
There are many startups working on solving this problem.
They launched a deepfake detector that analyzes blood flow in video pixels to return results in milliseconds with 96% accuracy.
Because the big problem with existing deepfake credibility checkers is that they take hours to analyze.
But in critical situations, people solely have seconds and minutes, not hours.
Of course, the most evil-minded deep fake developers probably are already trying to hack it, adding blood circuits to the deepfakes.
But this battle is the battle of decades.
It's all about compounding small technological advancements.
Sometimes is one side ahead, then another.
Let's hope the good guys win.
Let's say you love driving cars.
Besides an everyday family car, you have a second car that you treat like a puppy.
You take her out for rides on the weekend. Pet her. Polish her. Cherish her and the time spent together.
For you, there's nothing better than cranking Boston's "More than a feeling up" to 11, squeezing that steering wheel, and attacking those corners on bendy country roads.
But then, one day, you get diagnosed with a neurogenerative disease.
You go through tens of surgeries.
You survive and manage to get by somehow.
But you can't drive ever again.
Not only has your health taken a hit, but your life has been altered forever.
The thing you enjoyed the most has been taken away from you.
You can't enjoy it ever again.
What do you do?
You can pity yourself and give up.
Or, you can fight such health-bound limitations through VR, as one lady on Reddit posted.
But then got diagnosed with a neurological disorder and can't enjoy any of that.
And got jailed inside her own home.
But then she got a VR set from her son.
And now she goes driving, walking, climbing, roller coasting in VR.
Thanks to VR, she feels like she's alive again.
"All of those things my physical body can't longer do, I can do here in this virtual world.
This gives me an opportunity to be around other people when my mind and body might not give me the ability to do that." she said
Yes, holding work meetings in the metaverse is stupid.
No one wants to hang out with their boss's avatar.
Or even meeting up with friends who live just a drive away is stupid.
But it can be a gateway for people who physically can't go to places.
So they don't feel isolated and alone in this precious life.
VR programs/communities/worlds built for disabled people to live their life to the fullest.
What's great about it is that it doesn't just offer these people an opportunity to feel alive.
But to connect with people in the same situation. Like therapy.
It brings together people who face the same struggles and understand each other.
It helps the people for who it's tough to go out and meet friends, find new friends, and connect.
Massive VR opportunity to improve mankind. Riches are in the niches.
As VRverse for regular people might not be an attractive thing yet, it definitely already is for disabled people.
So much so that this could soon even be part of national health programs.
At least in, let's say, Europe. For obvious reasons :).
See ya next time, todaloo
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