November 22, 2022

Soon you'll have an AI generated Swede in your backpocket

Is Ai writing a feature or a product, how VR will make us as strong as the 300 Spartans, creating your own Billboard 200 bangers.
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Hellow fellow youngsters,

This is Vixus, the weekly brief covering cool things happening in mediatech, from generative Ai to VR and beyond.

First edition. Onwards

300 Spartans wearing VR glasses

Here’s what we got in the pipeline for you today.

  • Is Ai writing just a feature, not a product? 10 billion dollar company Notion launched its Ai assistant. How it will affect the market?
  • How VR will make us mentally as strong as the 300 Spartans. (As seen above - rawr)
  • Playlists are so 2016. Soon you’ll create your own Billboard 200 bangers.

Ai writing - is it a feature or a tool?

Last week Notion (a note-taking productivity platform. 100m in revenue. Valued at 10 billion in the good ol' hypermarket of 2021) launched their Ai.

Which according to their words, is a writing assistant that can help you write, brainstorm, edit, summarize, and more.

So besides being already a massively successful and beloved product, they add a feature that’s the sole thing companies like or do.

GPT-3, which is the backbone code of all the Ai writing platforms, is built by one company, OpenAi.

So based on this move, we predict that all the "writing" platforms will soon integrate Ai into their toolbelt through OpenAi-s API.

Making Ai writing a nice-to-have feature.

This means that the pure Ai writing tools must be getting 10-100x better.

They need to cater to specific use cases and niche audiences. And they need to roll up their sleeves to do their own hardcore R&D.

Otherwise, they just can’t compete with the bigger players who do a good enough job.

Become a mental Rambo using VR.

On November 16th, the National Geographic series  Limitless with Chris Hemsworth premiered.

In which, like every filthy rich middle-aged man, Chris starts fighting with aging.

The premise is that he looks for ways to could combat aging and discover the full potential of the human body

Chris Hemsworth on a horse

In the first episode, the theme is raising the body’s stress threshold.

And to do that, you need to constantly raise your stress levels in controlled environments.

So you would remain calm in situations when it matters.

Like seeing all of your fortune disappear in a cryptocurrency Ponzi scheme.

The main challenge for the episode was getting Chris to walk on a crane with no railings attached to a 900-foot-tall Sydney skyscraper roof.

But the challenge was not him having the balls to do it.

But doing it in such a way that his heart rate and breathing per minute doesn’t go over a certain metric.

He keeping his calm when he is 2 inches from falling down.

To train mental resilience for the big day, they used the same location in VR.

Chris practiced the walks in the comfort of the mad scientist's lab, wearing a VR set.

Chris Hemsworth walking on a VR crane

(They also used some non-VR methods. Like drowning in a pool or firefighter training. No firefighter calendar yet tho. )

Based on the health stats we saw and how Chris acted, the VR experience really stressed his body.

The training must’ve paid off because his metrics were much lower on the real walk day.

So VR is still in baby shoes for consumers.

But there's a massive use case for it: immersive training

Everything from doing sales and engineering engines to just training your stress levels and doing therapy.

The military and medical science are already using it.

These are the usual first movers of any technological field (along with p*rn. Which has existed for VR also for years already)

So we bet this is an area where we see a lot of advancement. B2B VR.

Corner of ideas: AI Swedish music producer in your backpocket

People love Spotify because of its auto-generated playlists.

But still, they get angry when a song that doesn't match their current vibe starts playing.

So they have to hit a button to play the next song.

(can you imagine the excruciating pain of listening to cassettes :) )

So why not use Ai to create music from scratch based on the listener's musical habits?

Let's be honest now.

At first, the singing voice will be as skewed as the faces in Dall-E.

But hey, every song doesn't need words and songbirds.

For background music(lofi, elevator music, stock music for videos), it's already a thing.

But we bet that other instrumental styles, like EDM, will soon have some billboard-worthy bangers.

Now there are already puritans on the internet saying that if a computer makes a clip of audio, it is not music. Its noise.

But that's like saying if your vehicle doesn't shit on the street and eat hay, is it still a vehicle?

(Pop music) hits have similar chord progressions and melodies.

Soon, instead of a lot of Swedish producers writing the bulk of modern-day music, everyone will have their own Swedish AI producer on their phone.

Making bangers just for their delicate taste.

That's a wrap.

-----------------------------------------See ya next week------------------------------------------

Vixus is a content hub covering key things happening in mediatech.

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